method tumblr
method is a naturally derived, non-toxic cleaning products company based in San Francisco, CA.
fight dirty was method’s fall 2017 brand campaign. We featured Tiffany Haddish as our spokesperson and had a lot of fun bringing light to keeping the world clean.
I wanted to explore a different, quirky way of approaching the campaign and bringing it to life online instead of a typical static webpage. I lead the project by working with a developer to build out a custom tumblr. I helped curate various artists and lead in house designers to create artwork/designs based on fighting dirty. I also created several fun designs for the page.